Salesforce introduced AMPscript to Marketing Cloud Next during the Summer '26 release, bringing one of the most useful personalization tools from Marketing Cloud Engagement into the new platform. According to the official Salesforce AMPscript function index, Marketing Cloud Next currently supports 41 AMPscript functions. Many of them became available in the Summer ’26 release, API …
Continue reading Testing AMPscript in Marketing Cloud Next: 35 Functions Confirmed
If you're coming from the Salesforce platform, you're probably expecting a familiar deployment process. You build your solution in a sandbox, test it thoroughly, deploy everything to Production using Change Sets or DevOps tools, run a few validation tests, and you're ready to go live. That expectation doesn't quite match the current reality of Marketing …
Yesterday Salesforce sent an email to all customers titled “Marketing Cloud Engagement Secret Expiration and Time-To-Live (TTL)”. If your Marketing Cloud instance communicates with any external system via API (and most production environments do), this change requires action. All existing client secrets for Marketing Cloud Engagement Installed Packages will expire on September 30, 2026. To …
I recently stumbled upon Jörn Berkefeld's comment under a LinkedIn post describing how to add a pop-up window to a CloudPage. Jörn wrote: Main issue with approach is that 9 times out 10 the user's browser will block that these days. There was a time when code like yours was used to open hundreds of …
Continue reading Modern Alternatives to Pop-Up Windows for Use on CloudPages
Data Views in Salesforce Marketing Cloud are system-generated tables that provide detailed information about various aspects of your marketing efforts. These tables store 6 months of data about your subscribers, such as email sends, opens, clicks, bounces, and more. Data views play a crucial role in helping to analyze the performance of your marketing campaigns. …
Continue reading Data Views App: Display Data Views data in real-time on a CloudPage
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