Triggered sends allow you to automatically send personalized and timely messages to your subscribers. They are sent to an individual subscriber in response to a subscriber action. Common use cases include sending welcome emails to new subscribers, service case notifications or post-purchase thank you notes to clients. They can be personalized just as any other …
Data Views in Salesforce Marketing Cloud
Data Views are a powerful feature of Salesforce Marketing Cloud. They store subscriber information and the last six months of tracking data for your account. While they cannot be accessed or viewed from the UI, they can be used like any other data extension: you can write a query against a data view in Automation …
Create a SmartCapture form prefilled (prepopulated) with Salesforce data
Smart Capture allows you to easily create forms on your Cloud Pages to collect information about your subscribers and then use that data for future sends and campaigns. While creating a Smart Capture form doesn't require any coding skills and can be done using only the drag-and-drop editor, adding a simple script to your form …
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Make a simple API call in Salesforce Marketing Cloud using AMPscript
In this tutorial, I would like to show you how to make a simple API call using the HTTPGet function. In AMPscript, there are three HTTP functions used to interact with third-party APIs (HTTPGet, HTTPPost, HTTPPostTo). The HTTPGet function retrieves content from a publicly accessible URL. In the ampscript.guide, you can see an example of …
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Debugging AMPscript
Debugging AMPscript in Salesforce Marketing Cloud can be a pain, as there is no built-in feature that would show script errors in CloudPages. The idea to add a debugging feature to CloudPages has been hanging in the Traiblazer Community's "Ideas" section for two years now and haven't yet reached the point threshold set by Salesforce …
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