This week Salesforce Labs has released a Lightning Component which, no doubt, will make the life easier for anyone working with Journey Builder and Marketing Cloud Connect. If you have multiple Journeys set up in your account with different Salesforce Entry Events, you probably know the pain of finding out which Sales/Service Cloud Contacts and …
Exception handling in Salesforce Marketing Cloud CloudPages
Errors and exceptions are inevitable, no matter how defensively you code your CloudPage. There is always a possibility of a human error, for example if the person who creates and sends the email doesn't pass all the parameters to your CloudPage correctly. There are also things that sometimes cannot be prevented, for example Marketing Cloud …
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Inventory of Data Extensions and their data sources
It's very likely that at some point in your career you will inherit or take over a Salesforce Marketing Cloud instance that has been set up and used by someone else in the past. In case it hasn't been well documented, it can be a struggle to understand all the data related processes and clean …
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Simple Marketing Cloud App hosted on a CloudPage
DISCLAIMER: The Marketing Cloud App component has been designed for use with externally hosted apps. Use any alternative solutions presented in this article with caution. The settings we are going to use are simplified compared to the ones required by externally hosted apps, so make sure that only designated users have access to the apps …
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Add subscribers to a Journey from a CloudPage using Fire Entry Event
Firing an Entry Event is great for injecting contacts into a Salesforce Marketing Cloud journey, especially if you need to be able to inject them from an external system or a website. It's also useful when you're creating a custom form on a CloudPage and would like to replicate the behavior of SmartCapture forms, which …
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