SmartCapture forms provide a quick, user-friendly way to create simple forms and use them in Salesforce Marketing Cloud journeys, but they are not very versatile and often can create more problems than they actually solve. In this tutorial, you will learn how to create a form using HTML and AMPscript and include functions that will …
Continue reading Create a Sales Cloud-integrated lead capture form using AMPscript
Triggered sends allow you to automatically send personalized and timely messages to your subscribers. They are sent to an individual subscriber in response to a subscriber action. Common use cases include sending welcome emails to new subscribers, service case notifications or post-purchase thank you notes to clients. They can be personalized just as any other …
Data Views are a powerful feature of Salesforce Marketing Cloud. They store subscriber information and the last six months of tracking data for your account. While they cannot be accessed or viewed from the UI, they can be used like any other data extension: you can write a query against a data view in Automation …
Smart Capture allows you to easily create forms on your Cloud Pages to collect information about your subscribers and then use that data for future sends and campaigns. While creating a Smart Capture form doesn't require any coding skills and can be done using only the drag-and-drop editor, adding a simple script to your form …
Continue reading Create a SmartCapture form prefilled (prepopulated) with Salesforce data
In this tutorial, I would like to show you how to make a simple API call using the HTTPGet function. In AMPscript, there are three HTTP functions used to interact with third-party APIs (HTTPGet, HTTPPost, HTTPPostTo). The HTTPGet function retrieves content from a publicly accessible URL. In the ampscript.guide, you can see an example of …
Continue reading Make a simple API call in Salesforce Marketing Cloud using AMPscript
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